Bemidji, Minn.—Some baits have their own inherent, distinctive action. Others require you to add your own unique, signature action to make them come alive. There’s no better example of the latter than a soft plastic jerk minnow. It’s like a blank canvas waiting for you to turn it into a masterpiece of art.
“Big fish love the erratic, unpredictable, wild-and-crazy action of an IMPULSE 5” JERK MINNOW, says Northland® Pro-Staffer Scott Glorvigen, co-host of Wired2Fish Television. “The bait flashes and flails before their eyes--left-right, up-down, back and forth. No two consecutive motions are the same. It’s the ultimate in teasing, tempting and tantalizing to trigger strikes, because it drives bass nuts. They lose their inhibitions, and make a mad dash to pounce on the maddening meal.
“The IMPULSE 5” JERK MINNOW is designed with a sleek, aerodynamic minnow profile, with flat sides and a flat nose to create the erratic, darting action of a panicked or injured baitfish. It has a belly slit for concealing a large worm hook, inserted through the nose, turned and re-inserted up through the back, weedless style. The resulting rigged bait is slightly less than buoyant, allowing it to perform a slow, seductive sink when paused, just like an injured minnow. It drives big fish wild!
“Working a JERK MINNOW is all about the jerk, using a series of rod-tip twitches to impart a herky-jerky action to the bait. Use solid jerks with prominent pauses between to create an extended, sailing glide to either side, with the bait then slowly descending toward bottom at the end of its sideways motion. Or, use a series of rapid, intermediate jerks to create a quick, side-to-side twitching action, with only a momentary hint of sink at the end of each short glide. Or mix and match the two. It’s a totally versatile bait that relays any action you put on it. And any action that bass or other gamefish prefer.
“While it’s designed for classic jerk minnow fishing, the IMPULSE 5” JERK MINNOW is also great for rigging on a jighead, using cast-and-swim or lift-drop retrieves. It’s also ideal for vertically jigging, and makes a remarkably good bait for big walleyes. The thick, flat nose has plenty of grip to remain on your jig head, even if you jig it aggressively.”
The IMPULSE 5” JERK MINNOW comes 6/BAG, in six popular minnow patterns that chiefly feature dark backs and lighter bellies and sides. Their subtle split tails resemble the soft tails of baitfish like alewives, smelt and shad. But no matter what big fish are feeding on, they’ll come runnin’ and gunnin’ when these babies come to town.
Like all soft plastic baits in the IMPULSE® lineup,the 5” JERK MINNOW is super-charged with IMPULSE Instinctual Attractant, featuring a baked-in MicroPlankton formula that fish can’t resist. It’s proven 143% more effective than competitive brands. They “Excite the Bite with Scent, Color and Action.”